Your talent strategy is as critical as your product strategy - but it rarely gets the same attention.

Working alongside you, we develop and execute Talent GTM for startups and SMEs who aren't ready for in-house recruiters, and who question the value of traditional recruitment agencies.

Whatever stage you’re at, we make it affordable to hire the right people, leveraging each hiring event to build your unique recruitment playbook.

 What is ‘Talent Go-To-Market’?

We apply go-to-market principles to your hiring, treating talent acquisition with the same strategic rigour you use for customer acquisition.

We work as part of your team to find the right people, at the right cost, leveraging each hiring event to build your bespoke recruitment playbook as we go.

Scalable and tailored to your business, with complete knowledge transfer.

No tie-ins, predictable costs, and you keep all the IP we build together.

Flexible + modular. End-to-end or targeted support.

Start with what matters. Scale up or down as needed.

  • Attract

    Stand out in a crowded market. We roll up our sleeves to actively shape your employer brand and craft compelling job messaging, so you actually reach and attract the right talent.

  • Engage

    Don’t wait for great people to find you—we go out and find them. We take responsibility for proactively sourcing, approaching, and engaging the candidates who’ll drive your growth.

  • hiring delivery partner

    Deliver

    Offload the busywork. We manage application screening, candidate communications, and interview logistics, giving you direct results and freeing up your team for what matters most.

  • Select

    Confident hiring decisions, made easy. We join your managers to run interviews and make robust selections together, while also providing practical interview training for lasting self-sufficiency.

  • Optimise

    Turn hiring into a business strength. We set up, refine, and operate processes and systems, giving you hands-on support, real control, and improvements that drive smarter hiring.

But don’t just take our word for it…..

Bruce Mitchell - Managing Director, ITDev Ltd

“Before working with Cohort, the hiring process was led by our management team - taking them away from their main tasks. The managers didn’t enjoy doing it, and this meant the process was inefficient and time-consuming.

“Cohort have taken management of the hiring process off our hands so our senior team can now just focus on the final interviews, making sure the shortlisted candidates have the right technical skills and personality to fit into our team.

“As well as hiring process improvement, Cohort have helped refine our employee value proposition so we are attracting the right people, and they are a valuable source of market information so we have confidence that we can adapt to whatever hiring needs we have in the future.”

 Stephanie Saunier - Managing Director, Carbon Limits AS

“In a small and growing company, hiring is both central and a headache! The work with Cohort has allowed us to improve our efforts on many fronts: from the process to how we describe our offer.

“The Cohort team manages the perfect balance between sharing their expertise while adapting to our constraints and our ways of working. We are grateful for a great collaboration!”

Barrie Jarman, Founder, Red Volcano

“We started working with Cohort for recruiting and have been blown away. They take a completely different approach to both candidate searching, communication with us, and even their pricing. It works out better in every department and I really can't speak highly enough of them.

If you are recruiting at the moment you really need to give this way of working a shot. “